Smirnoff

Smirnoff; the world's #1 best selling vodka has been enjoyed for over 150 years.

Across the 2025 festival season, we delivered a series of Smirnoff activations at live events throughout the UK. Our role shifted from project to project — sometimes overseeing the entire journey from concept to installation, and other times focusing on fabrication or specific build elements.

From stages and facades to eye-catching archways, each activation demanded a balance of creativity and practicality. We used a variety of paint finishes, vinyl graphics, materials, and lighting to reflect the character of each event, while ensuring every detail stayed true to Smirnoff’s bold brand identity. Across these projects, we worked for a variety of clients, including festival organisers, branding agencies, and production houses.

Photo Credit: Luke Dyson, Corinne Cumming, Smirnoff + Faulds Creativeworks